I feel a bit stupid, but I know that the normal definition of $R\times R$ as $R \times S = \{(r, s) : r \in R, s \in S\}$, under $(r, s) + (r', s')=(r+r',s+s')$ and $(r, s) \cdot (r', s')=(rr', ss')$ is a ring.
But, can you define $R \times R$ otherwise as a ring?
I'm trying to decide whether $R \times R$ has any non-zero nilpotent elements. Obviously it does not under the normal definition, but can you define $R \times R$ as a ring otherwise such that there are non-zero nilpotent elements?