If $a(n)$ is multiplicative (that is $gcd(n,m) = 1 \implies a(n) a(m) = a(nm)$) then as formal Dirichlet series $$\sum_{n=1}^\infty a(n) n^{-s} = \prod_p (1+\sum_{k=1}^\infty a(p^k) p^{-sk})$$
(Euler product)
Now $a(n)$ is completely multiplicative (that is $\forall n,m , a(n) a(m) = a(nm)$) iff $$\sum_{n=1}^\infty a(n) n^{-s} = \prod_p (1+\sum_{k=1}^\infty a(p)^k p^{-sk}) = \prod_p \frac{1}{1-a(p) p^{-s}}$$
Since a Dirichlet character $\chi(n)$ is completely multiplicative and periodic, $|\chi(n)|$ is bounded and so
$$L(s,\chi) = \sum_{n=1}^\infty \chi(n) n^{-s} = \prod_p \frac{1}{1-\chi(p) p^{-s}}$$ converges absolutely and is analytic for $Re(s) > 1$ (Note : an Euler product is said to converge iff the Dirichlet series for its logarithm converges)
From this, you easily get that if $\psi(n) = \chi(n) 1_{gcd(n,k)=1}$ is a non-primitive character induced by $\chi(n)$ a character modulo $m$ then
$$L(s,\psi) = \prod_p \frac{1}{1-\psi(p) p^{-s}}=\prod_p \frac{1}{1-1_{gcd(p,k)=1}\chi(p) p^{-s}}$$
$$=\prod_{p\, {\displaystyle\nmid}\, k} \frac{1}{1-\chi(p) p^{-s}} = L(s,\chi) \prod_{p | k} (1-\chi(p)p^{-s})= L(s,\chi) \prod_{p | k, p \, {\displaystyle\nmid}\, m} (1-\chi(p)p^{-s})$$
Finally, using some non-trivial theorems (see a proof of the prime number theorem and the PNT in arithmetic progressions) you get that the Euler product for $L(s,\chi)$ converges and is analytic on $Re(s) = 1$ whenever $\chi$ is non-principal, and so
$$L(1,\psi) = L(1,\chi) \prod_{p | k, p\, {\displaystyle\nmid}\, m} (1-\chi(p)p^{-1})$$