This question isn't really sufficiently well defined to allow an answer. Do you really want a formula, or an algorithm? What does "simplest" mean?
What statistical properties do you want your noise to have? E.g., is it OK if it repeats after a long time? Do you need its frequency spectrum to have some desired degree of smoothness? Do you care if its spectrum goes to exactly zero above some cut-off-frequency? Do you only want some way to generate a hissing sound for a video game? -- in that case all you care about is that it sounds like a hiss, and you actually want it to repeat after a set time so that you can loop it without creating an audible click.
One possible "simple" answer would be $\hat{f}$, where $f$ is the desired spectrum in the frequency domain and the hat denotes a (discrete or continuous) Fourier transform. Whether that is the kind of "simple" you want is up to you to define. Another kind of "simple" would be something efficiently implementable in software, in which case you might want something like a pseudorandom number generator with its output fed into a digital filter.
One way to see that your question is really much more complex than you might imagine is that it is not very different from the question of how to generate pseudorandom numbers. There is a truly gigantic literature on that topic, with no single solution that is best for all applications.